A Yorkshire triathlete is fronting a national campaign to raise funds and awareness for people with intellectual disabilities.
Angus Leckonby is the face of Meals That Matter, a campaign running in Co-op stores, which supports Special Olympics Great Britain (GB) through a partnership with Coca-Cola Europacific Partners, Co-op, and Special Olympics GB.
The scheme donates 25p to Special Olympics GB for every qualifying meal deal purchased until May 19, 2026.
Angus recently visited his local Co-op in York to see his appearances on campaign materials.
Holly Firmin, senior community partnerships manager at Coca-Cola Europacific Partners, said: "Meals That Matter is about bringing people together – whether through sport, work, or something as simple as picking up lunch.
"The core message remains simple: everyone wins when you choose to include."
In 2025, the campaign raised nearly £80,000 through the sale of more than 350,000 meal deals across 2,400 Co-op stores.
This year’s campaign comes ahead of the Special Olympics GB 2026 National Summer Games and aims to highlight the talent and ambition of athletes like Angus.
The 23-year-old is the youngest and fastest male with an intellectual disability to run a marathon, setting a Special Olympics GB record at the 2025 London Marathon.
He achieved a personal best of 3 hours and 20 minutes in 2026 and has set three Guinness World Records.
Angus has also qualified for national competitions, including the GB Aquatics National Championships in 2024.
Michael Williams, senior buying manager at Co-op, said: "Meals That Matter really resonated with our members last year, bringing stories of inclusion to life in stores and communities across the UK."
The campaign features front-of-store displays, digital screens, and shelf talkers across 113 Co-op stores.
Materials are Makaton-accessible, supporting the more than 10,000 people in the UK who use Makaton to communicate.
Laura Baxter MBE, CEO at Special Olympics GB, said: "Meals That Matter is changing how people see and understand intellectual disability, not only through fundraising but by putting our athletes front and centre where they belong."
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