FLAMINGO Land zoo and theme park is clearly more than just a great day out. It is also a successful example of the 'invest to grow' business model.

The resort saw turnover for the financial year to last March rise by almost ten per cent, to £22.5 million. And it puts that increase down to investment in new rides and other facilities.

That is a courageous business strategy. Top marks to Flamingo Land bosses for having the confidence in their business to go for growth.