Thousands of teenagers in the York area are set to benefit from cheaper bus fares under a new ID card initiative.

It is hoped that the savings will encourage young people to get out and about more and play a more active role in the life of the city.

The YO Zone card, currently being issued to 4,000 14 to 16 year-olds in the York area, will entitle the holder to a child fare for the journey - a saving of about 40 per cent on the adult fare.

At the moment, there are differing upper age limits for child fares in the City of York Council area, with some companies having 14 as the limit. But a report to the council's Children's Services Working group says that there are 4,000 14 to 16-year olds who are still of statutory school age and not economically independent.

And in discussions between First York and council representatives, it was suggested that the company might offer child fares to under 16s, providing youngsters had a photo identity card to prove their age.

A council survey found that the cost and availability of public transport were important issues for young people, and that they would get around the city more if transport was cheaper.

All companies operating in the York area have now agreed to get involved in the new card scheme giving the teenagers lower fares.

Fast food chain McDonalds has agreed to sponsor the card. There will be discount offers for card holders to provide an incentive for them to visit York city centre and Clifton Moor.

The cards will be plastic and credit card size with a laser image of the holder printed on the front. They will be valid until August 31 after the holder's 16th birthday. A team of council staff is currently visiting secondary schools in York to issue passes.

Those not able to pick up their card at school can get one from the Barbican Centre during half term, or by post enclosing a photograph.

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