T&R Theakston Ltd and Black Sheep Brewery team up for the Tour de France

York Press: Simon Theakston (left) and Robert Theakston seal the deal which will see their competing breweries become a single team for the Tour de France Simon Theakston (left) and Robert Theakston seal the deal which will see their competing breweries become a single team for the Tour de France

TWO North Yorkshire brewing families are putting their competitive rivalry aside to help their town celebrate the arrival of the Tour de France.

Masham-based T&R Theakston Ltd and Black Sheep Brewery have teamed up for the town’s role in the Grand Départ, which passes through Masham on July 5.

More than 20,000 people are expected to line the route and Masham’s “Le Grand Party”will see the breweries set up and stock three bars, selling beers from both dynasties with staff working together for the first time.

T&R Theakston executive director Simon Theakston and Black Sheep Brewery managing director Robert Theakston said: “The Tour is the most significant event ever for Masham and, for the town to make the most of this historic, once-in-a-lifetime sporting spectacle, we are combining forces and working together to ensure it’s the party to end all parties.”

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1:44pm Sat 15 Mar 14

marvell says...

If you remember the acrimony of the sell out to S&N by Theakston's and the leaving to set up Black Sheep, it's great to see some kind of rapprochement
If you remember the acrimony of the sell out to S&N by Theakston's and the leaving to set up Black Sheep, it's great to see some kind of rapprochement marvell
  • Score: -4

5:09pm Sat 15 Mar 14

the andrew says...

marvell wrote:
If you remember the acrimony of the sell out to S&N by Theakston's and the leaving to set up Black Sheep, it's great to see some kind of rapprochement
Theakstons did not 'sell out' to S&N, they were engulfed after going public by some Blackburn brewery whose name escapes me, said brewery were then bought by S&N.
[quote][p][bold]marvell[/bold] wrote: If you remember the acrimony of the sell out to S&N by Theakston's and the leaving to set up Black Sheep, it's great to see some kind of rapprochement[/p][/quote]Theakstons did not 'sell out' to S&N, they were engulfed after going public by some Blackburn brewery whose name escapes me, said brewery were then bought by S&N. the andrew
  • Score: 2

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