AN East Yorkshire chicken business has seen two of its staff join an exclusive club that places them in the top one per cent of the UK poultry industry.
Soanes Poultry’s farms’ manager Mark Ireland and assistant farms’ manager, Keith Edeson, were both awarded the Aviagen UK Ross 400 Club award.
The award celebrates the achievements of Ross broiler flock poultry farmers who have reached or exceeded a European Production Efficiency Factor (EPEF) of 400.
The EPEF measures production efficiency by taking into account a number of influences on performance, such as nutrition, feed efficiency, husbandry, and production management.
Soanes Poultry’s general manager, Nigel Upson, added: “We’re delighted that two of our farming team have become members of the Ross 400 Club. It’s a great achievement by Mark and Keith that puts them up there alongside other distinguished growers in the Ross 400 Club’s elite of British growers.”
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