BRIGHTHOUSE, the rent-to-own chain, has opened a new store in Bridlington as part of an expansion programme.

The new 1,950 ft store in The Promenades Shopping Centre will employ 11 staff.

It will stage a grand opening on Saturday, and it will hold three days of family fun from Thursday to Saturday, including face painting, balloon modelling, a DJ and Billy & Lilly, the BrightHouse bears.