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Yorkshire deli opens in Asda at Monk's Cross

ASDA has opened a Yorkshire deli in its Monks Cross, York, store to showcase the region’s best suppliers.

The deli has been made permanent following a trial before Christmas and the store has increased the number of local Yorkshire products it sells by more than 20 per cent.

CJ Antal-Smith, Asda’s category director for emerging markets, said: “When we tested this concept out last year, we immediately realised the only issue was ensuring we could meet demand, which was phenomenal for a local trial like this. We picked the York store as we know our customers there are passionate about local produce and the fact we’ve opened up the deli as a permanent fixture is testimony to this.”

Comments(5)

The Great Buda says...
9:29am Wed 22 Feb 12

This is a direct threat to many shops in the City Centre, yet not a word has been said about it....

ISeeEverything says...
9:40am Wed 22 Feb 12

I didn't realise York was an emerging market.

Jazzper says...
10:21am Wed 22 Feb 12

The Great Buda wrote:
This is a direct threat to many shops in the City Centre, yet not a word has been said about it....
Agreed...York chamber of commerce should start printing posters and leaflets immediately LOL.

bjb says...
7:33pm Wed 22 Feb 12

ISeeEverything wrote:
I didn't realise York was an emerging market.
No you have it wrong. It is an emerging meerkat.

oswaldcobblepot says...
8:29am Fri 24 Feb 12

This news story has changed my life. I am a better person now.

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