Ethical KitKats fairing so well

David Rennie, managing director of Nestlé Confectionery, launches the Fairtrade Kit Kat at the Co-op supermarket in Hull Road, York, earlier this year

David Rennie, managing director of Nestlé Confectionery, launches the Fairtrade Kit Kat at the Co-op supermarket in Hull Road, York, earlier this year

Published in News

YORK confectionery giant Nestlé says it is to expand its Fairtrade links, after its initial switch drew an “overwhelmingly positive” response.

The chocolate firm began using Fairtrade cocoa in four-finger KitKats in January, and says the move has gone down well with shopkeepers and customers.

It is now looking to build relationships with more cooperatives to increase its supply of Fairtrade cocoa and stave off any potential shortages, and is also planning a Fairtrade festive special product for Christmas 2010.

A spokesman for Nestlé said sales had increased in the past six months.

He said: “The response from consumers and retailers of Fairtrade-certified four-finger KitKat has been overwhelmingly positive.

“Over the first six months, not only have we been getting great quality cocoa for KitKat but we have helped to improve the quality of life for many cocoa farmers and their families in the Ivory Coast.”

He said it took time to secure the amount of Fairtrade cocoa needed to get the entire brand certified as Fairtrade, but said efforts to increase supplies were ongoing.

He said: “We will continue to work with Fairtrade to build relationships with additional co-ops to increase the supply from the Ivory Coast and we are delighted that this Christmas, we will have a seasonal Fairtrade Kit Kat product which is the next step on our Fairtrade journey.”

Comments (16)

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11:45am Tue 27 Jul 10

David of York says...

The second Nestle-based advertising feature on the same day! What is going on?
The second Nestle-based advertising feature on the same day! What is going on? David of York
  • Score: 0

12:16pm Tue 27 Jul 10

nasrudin says...

Nestlé an ethical firm?

http://www.mcspotlig
ht.org/beyond/compan
ies/nestle.html
Nestlé an ethical firm? http://www.mcspotlig ht.org/beyond/compan ies/nestle.html nasrudin
  • Score: 0

12:46pm Tue 27 Jul 10

West says...

THE TRUTH ABOUT NESTLE

They are happy to still make babies in the developing world serioulsy ill or die so to increase Nestles profit margins & recent undercover footage shows this :
Look up BABYMILK ACTION
http://www.babymilka
ction.org/pages/boyc
ott.html

They profit from having connections with Mugabe’s regime that sees 1000s of people killed under his leadership but Nestle are more than happy with this & continue to have connections with him using their farms that Mugabe stole & killed to gain.

Nestle in 2008 refused to attened a meeting in the US to see how multi-national companies around the globe could help but an end to child slavory. Not suprsing when they have been accused of using child slavoury themselves.

The list goes on and on.
Babies die so that Nestle can earn money.
Corparatewatch
http://www.corporate
watch.org.uk/?lid=24
0

Boycottnestle.blogsp
ot
http://boycottnestle
.blogspot.com/

BabyMilk Action
http://www.babymilka
ction.org/pages/boyc
ott.html

How many more babies will Nestle kill ? How longer will they be happy to profit from the Mugabe regime? How many more children will be forced into child labour?
Ask Nestle - their reply is as always for as long as they are making money they will carry on regardless.

Buying Nestle means babies will die.
BOYCOTT NESTLE.
THE TRUTH ABOUT NESTLE They are happy to still make babies in the developing world serioulsy ill or die so to increase Nestles profit margins & recent undercover footage shows this : Look up BABYMILK ACTION http://www.babymilka ction.org/pages/boyc ott.html They profit from having connections with Mugabe’s regime that sees 1000s of people killed under his leadership but Nestle are more than happy with this & continue to have connections with him using their farms that Mugabe stole & killed to gain. Nestle in 2008 refused to attened a meeting in the US to see how multi-national companies around the globe could help but an end to child slavory. Not suprsing when they have been accused of using child slavoury themselves. The list goes on and on. Babies die so that Nestle can earn money. Corparatewatch http://www.corporate watch.org.uk/?lid=24 0 Boycottnestle.blogsp ot http://boycottnestle .blogspot.com/ BabyMilk Action http://www.babymilka ction.org/pages/boyc ott.html How many more babies will Nestle kill ? How longer will they be happy to profit from the Mugabe regime? How many more children will be forced into child labour? Ask Nestle - their reply is as always for as long as they are making money they will carry on regardless. Buying Nestle means babies will die. BOYCOTT NESTLE. West
  • Score: 0

1:05pm Tue 27 Jul 10

West says...

http://boycottnestle
.blogspot.com/2010/0
3/kitkat-palm-oil.ht
ml

"Nestlé's attempts to undermine the boycott over its baby milk marketing and improve its image using its token Fairtrade KitKat product - which involves just 1% of its cocoa purchase. Nestlé is also criticised for failing to deliver on a promise to end child slavery in its cocoa supply chain. Nestlé is also criticised for failing to deliver on a promise to end child slavery in its cocoa supply chain.
We have new evidence which shows that Nestlé - the makers of Kit Kat - are using palm oil produced in areas where the orang-utans' rainforests once grew. Even worse, the company doesn't seem to care. "
http://boycottnestle .blogspot.com/2010/0 3/kitkat-palm-oil.ht ml "Nestlé's attempts to undermine the boycott over its baby milk marketing and improve its image using its token Fairtrade KitKat product - which involves just 1% of its cocoa purchase. Nestlé is also criticised for failing to deliver on a promise to end child slavery in its cocoa supply chain. Nestlé is also criticised for failing to deliver on a promise to end child slavery in its cocoa supply chain. We have new evidence which shows that Nestlé - the makers of Kit Kat - are using palm oil produced in areas where the orang-utans' rainforests once grew. Even worse, the company doesn't seem to care. " West
  • Score: 0

3:20pm Tue 27 Jul 10

joshe says...

It's funny how people come out and post **** when stories like this.

Do you check where your clothes are made? Do you check where you footballs etc are made? Do you check for the living conditions of any eggs/milk that you buy?

Hypocrites.
It's funny how people come out and post **** when stories like this. Do you check where your clothes are made? Do you check where you footballs etc are made? Do you check for the living conditions of any eggs/milk that you buy? Hypocrites. joshe
  • Score: 0

3:54pm Tue 27 Jul 10

AdmiralNN says...

joshe wrote:
It's funny how people come out and post **** when stories like this. Do you check where your clothes are made? Do you check where you footballs etc are made? Do you check for the living conditions of any eggs/milk that you buy? Hypocrites.
I posted on the last nestle story and actually i do. Clothes are difficult but i try my best, the last few years ive been getting stuck into the garden and grow loads of fruit and veg, what i dont have i can usually trade with someone on the nearby allotments, My milk comes from about half a mile away and my eggs come from a mate (not literally) though im building a chicken coup at the mo and hope to get 5 or 6 hens soon. Meat usually comes from anyone of the hundreds of local farms about.
'
The worst thing about your post is that just because say primark use slave labour it makes it ok for nestle to aswell. This attitude sucks especially when leeching companies such as nestle like people to think that they are fair and ethical (see above story, last weeks story etc etc) when in reality they are anything but.
[quote][p][bold]joshe[/bold] wrote: It's funny how people come out and post **** when stories like this. Do you check where your clothes are made? Do you check where you footballs etc are made? Do you check for the living conditions of any eggs/milk that you buy? Hypocrites.[/p][/quote]I posted on the last nestle story and actually i do. Clothes are difficult but i try my best, the last few years ive been getting stuck into the garden and grow loads of fruit and veg, what i dont have i can usually trade with someone on the nearby allotments, My milk comes from about half a mile away and my eggs come from a mate (not literally) though im building a chicken coup at the mo and hope to get 5 or 6 hens soon. Meat usually comes from anyone of the hundreds of local farms about. ' The worst thing about your post is that just because say primark use slave labour it makes it ok for nestle to aswell. This attitude sucks especially when leeching companies such as nestle like people to think that they are fair and ethical (see above story, last weeks story etc etc) when in reality they are anything but. AdmiralNN
  • Score: 0

4:20pm Tue 27 Jul 10

West says...

Josh at least there are some of us who try not to let these big companies get away with murder & let them walk over us all.
And also, i don't consume any meat or animal by-products for ethical reasons.
Are you saying that at least doing something to make the world a better place for all to live in for everybody is worse than what these companies do?
If it wasn't for people who stood up and voiced their complaints about injustice around the world & did something about it, you wouldn't be enjoying half the luxuries you take for granted every day.
Josh at least there are some of us who try not to let these big companies get away with murder & let them walk over us all. And also, i don't consume any meat or animal by-products for ethical reasons. Are you saying that at least doing something to make the world a better place for all to live in for everybody is worse than what these companies do? If it wasn't for people who stood up and voiced their complaints about injustice around the world & did something about it, you wouldn't be enjoying half the luxuries you take for granted every day. West
  • Score: 0

4:58pm Tue 27 Jul 10

nasrudin says...

For my part I'm not amazingly ethical in my shopping -- however neither do I get stories in newspapers saying how great I am, when actually I'm not!
For my part I'm not amazingly ethical in my shopping -- however neither do I get stories in newspapers saying how great I am, when actually I'm not! nasrudin
  • Score: 0

6:48pm Tue 27 Jul 10

Silver says...

New KitKat now with 50% less slavery guaranteed! Think they'll hire me to be their advertising guru?
New KitKat now with 50% less slavery guaranteed! Think they'll hire me to be their advertising guru? Silver
  • Score: 0

8:08pm Tue 27 Jul 10

Alucard says...

joshe wrote:
It's funny how people come out and post **** when stories like this. Do you check where your clothes are made? Do you check where you footballs etc are made? Do you check for the living conditions of any eggs/milk that you buy? Hypocrites.
As far as is possible, yes. Some people do care about these issues. It is not always possible to do as much as you like (e.g. buying ethical clothes on a low wage).
Cynicism is in the air from certain people posting today
[quote][p][bold]joshe[/bold] wrote: It's funny how people come out and post **** when stories like this. Do you check where your clothes are made? Do you check where you footballs etc are made? Do you check for the living conditions of any eggs/milk that you buy? Hypocrites.[/p][/quote]As far as is possible, yes. Some people do care about these issues. It is not always possible to do as much as you like (e.g. buying ethical clothes on a low wage). Cynicism is in the air from certain people posting today Alucard
  • Score: 0

10:33pm Tue 27 Jul 10

TooRelaxed says...

Amazing how sycophantic the Press can be at times.
A blinding oxymoron of a headline.
Nestle are about as ethical as Pol Pot.
.
There's no end to the stupid bandwagons that corporations will cynically ride in order to hawk their cr@p.
Amazing how sycophantic the Press can be at times. A blinding oxymoron of a headline. Nestle are about as ethical as Pol Pot. . There's no end to the stupid bandwagons that corporations will cynically ride in order to hawk their cr@p. TooRelaxed
  • Score: 0

8:22am Wed 28 Jul 10

mystic_genius says...

West wrote:
Josh at least there are some of us who try not to let these big companies get away with murder & let them walk over us all. And also, i don't consume any meat or animal by-products for ethical reasons. Are you saying that at least doing something to make the world a better place for all to live in for everybody is worse than what these companies do? If it wasn't for people who stood up and voiced their complaints about injustice around the world & did something about it, you wouldn't be enjoying half the luxuries you take for granted every day.
Can you define "ethical reasons"?
`
I assume you mean something along the lines of "animal cruelty" either in the conditions they are kept in or the way in which they die. Fair enough. I personally think that is bol-locks, but each to their own.
`
Just a quick point though. Whilst I don't normally eat McDonalds, many do. A large amount of McDonalds meat, internationally, comes from the ex-rainforest areas of Brazil, which are now enormous cattle ranches. Thousands of people are employed and it is easily said that their lives are improved by having a consistent and reliable income, however at a loss of the rainforest.
`
My personal belief is that all rainforest should be preserved in the interest of biodiversity. My personal belief is that every citizen of this world deserves the opportunity to work and improve the lives of himself (herself) and his (her) family. Obviously this causes a conflict. Does this mean I never eat McDonalds, as "they are killing the rainforest"? No it doesn't. Does it also mean that McDonalds are actually supporting the lives of many many people? Yes it does. Everything in life in a compromise, and whilst some things that Nestle do are deplorable, some things they do are not...for example the farmers of cocoa in the Ivory Coast whom now have significantly improved conditions to live and work in.
`
I'm not trying to defend multi-national corporations, as for the most part what they do is exploit those whom are easiest to exploit - those with no choice. But their are 2 sides to every coin. You don't buy Nestle (I'm guessing) now, and you wouldn't buy Nestle is their prices went up 40 fold to provide a decent living for all their suppliers. It's lose-lose for them.
[quote][p][bold]West[/bold] wrote: Josh at least there are some of us who try not to let these big companies get away with murder & let them walk over us all. And also, i don't consume any meat or animal by-products for ethical reasons. Are you saying that at least doing something to make the world a better place for all to live in for everybody is worse than what these companies do? If it wasn't for people who stood up and voiced their complaints about injustice around the world & did something about it, you wouldn't be enjoying half the luxuries you take for granted every day.[/p][/quote]Can you define "ethical reasons"? ` I assume you mean something along the lines of "animal cruelty" either in the conditions they are kept in or the way in which they die. Fair enough. I personally think that is bol-locks, but each to their own. ` Just a quick point though. Whilst I don't normally eat McDonalds, many do. A large amount of McDonalds meat, internationally, comes from the ex-rainforest areas of Brazil, which are now enormous cattle ranches. Thousands of people are employed and it is easily said that their lives are improved by having a consistent and reliable income, however at a loss of the rainforest. ` My personal belief is that all rainforest should be preserved in the interest of biodiversity. My personal belief is that every citizen of this world deserves the opportunity to work and improve the lives of himself (herself) and his (her) family. Obviously this causes a conflict. Does this mean I never eat McDonalds, as "they are killing the rainforest"? No it doesn't. Does it also mean that McDonalds are actually supporting the lives of many many people? Yes it does. Everything in life in a compromise, and whilst some things that Nestle do are deplorable, some things they do are not...for example the farmers of cocoa in the Ivory Coast whom now have significantly improved conditions to live and work in. ` I'm not trying to defend multi-national corporations, as for the most part what they do is exploit those whom are easiest to exploit - those with no choice. But their are 2 sides to every coin. You don't buy Nestle (I'm guessing) now, and you wouldn't buy Nestle is their prices went up 40 fold to provide a decent living for all their suppliers. It's lose-lose for them. mystic_genius
  • Score: 0

12:53pm Wed 28 Jul 10

Zetkin says...

Is this the same ethical Nestle that's treating its UK workers abysmally?
Is this the same ethical Nestle that's treating its UK workers abysmally? Zetkin
  • Score: 0

1:26pm Wed 28 Jul 10

yorkma says...

Nestle does not manufacture Cocoa anymore. There own plant in York was purchased in 2004 by Cargill a huge American company, who not unlike Nestle have questionable business ethics, and strive for world domination in food ingredients eg cocoa, oils etc etc. Seems like Nestle are trying to make themselves out as fair trade, trusting a company that has been described in the past as a coporate bully!!
Nestle does not manufacture Cocoa anymore. There own plant in York was purchased in 2004 by Cargill a huge American company, who not unlike Nestle have questionable business ethics, and strive for world domination in food ingredients eg cocoa, oils etc etc. Seems like Nestle are trying to make themselves out as fair trade, trusting a company that has been described in the past as a coporate bully!! yorkma
  • Score: 0

2:25pm Wed 28 Jul 10

Bill Obviouslymadeupname says...

I think you're all being incredibly negative & I applaud Nestle for this action. Now all they need to do is make the following products Fairtrade:
Kit Kat 2 finger – Milk, Orange, Mint, Caramel and Dark
Kit Kat Senses
Kit Kat Chunky – Milk and Peanut Butter
Kit Kat Mini
Aero
Aero Chunky
Aero Bubbles
After Eight Cartons
After Eight Munchies
After Eight Straws
After Eight Bags
After Eight Block
Black Magic
Blue Riband
Breakaway
Drifter
Toffee Crisp Biscuit
Dairy Box
Heaven
Milkybar bars – Small, Standard and Chunky
Milkybar Buttons – Small and Sharing bags
Munchies
Crunch
Toffee Crisp
Walnut Whip
Caramac
Lion Bar
Animal Bar
Quality Street
Quality Street Matchmakers
Quality Street My Favourites
Rolo Tubes
Rolo Pouches
Smarties Tubes
Smarties Giant Tubes
Mini Smarties
Smarties Pouches
Yorkie Bars
I think you're all being incredibly negative & I applaud Nestle for this action. Now all they need to do is make the following products Fairtrade: Kit Kat 2 finger – Milk, Orange, Mint, Caramel and Dark Kit Kat Senses Kit Kat Chunky – Milk and Peanut Butter Kit Kat Mini Aero Aero Chunky Aero Bubbles After Eight Cartons After Eight Munchies After Eight Straws After Eight Bags After Eight Block Black Magic Blue Riband Breakaway Drifter Toffee Crisp Biscuit Dairy Box Heaven Milkybar bars – Small, Standard and Chunky Milkybar Buttons – Small and Sharing bags Munchies Crunch Toffee Crisp Walnut Whip Caramac Lion Bar Animal Bar Quality Street Quality Street Matchmakers Quality Street My Favourites Rolo Tubes Rolo Pouches Smarties Tubes Smarties Giant Tubes Mini Smarties Smarties Pouches Yorkie Bars Bill Obviouslymadeupname
  • Score: 0

4:11pm Wed 28 Jul 10

alfie says...

And what about the palm oil they use thats not ethical! rainforests are being chopped down for this, wildlife losing there homes and child labor.
And what about the palm oil they use thats not ethical! rainforests are being chopped down for this, wildlife losing there homes and child labor. alfie
  • Score: 0

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