People in Yorkshire are being offered free tickets for local Arriva bus services as part of this year’s Catch the Bus Week, which runs from next Monday ( April 28) to Sunday, May 4.

Arriva, which operates across Yorkshire, is providing free day saver tickets to tempt people to experience the bus and understand the benefits, ease and convenience of public transport.

Catch the Bus Week is organised by Greener Journeys, the sustainable transport group, and aims to increase awareness of the benefits of bus travel. Last year marked the launch of Catch the Bus Week and in 2014 the campaign will be even bigger as operators offer a range of promotions and activities.

Nigel Featham, regional managing director of Arriva Yorkshire, said: “Catch the Bus Week is a fantastic idea by Greener Journeys, and one which Arriva is proud to continue to support. As the campaign aims to promote the bus as an option for certain trips, we thought the best way to get involved was to offer free travel on the bus so people can try it for themselves.

“We are offering free day saver m-tickets to people in Yorkshire to experience the buses that operate in their area. All people have to do to take advantage of our offer is to register for the Arriva m-ticketing service and use our Catch the Bus Week promotional code – 4343, when purchasing an m-ticket between April 28 and May 4.”

People looking to take up the Arriva free ticket offer and find out more about Arriva’s services should visit www.arrivabus.co.uk/catchthebusweek. The free ticket offer will end on Sunday, May 4.