I AM writing to ask all readers in York to join us this October for the UK’s biggest pink fundraiser, Wear It Pink.

Wear It Pink, Breast Cancer Now’s flagship fundraiser, takes place on Friday, October 20, during Breast Cancer Awareness Month, to raise money for life-saving breast cancer research.

To get involved, all you have to do is ditch your everyday colours and pull on some pink and fundraise to help Breast Cancer Now achieve its aim that by 2050 everyone who develops breast cancer will live.

Breast cancer is a devastating disease. Around 161 women in York are diagnosed with breast cancer each year, and around 31 women in York lose their lives to the disease.

Last year 180 fundraisers across York got involved in Wear It Pink and raised an amazing £13,569 for Breast Cancer Now’s vital breast cancer research.

Wear It Pink is for everyone and there are lots of ways the readers in York can get involved – whether it’s at school, work or in the local community.

You can try a whacky pink tie competition at work, host a pink cake decorating night in your community, or organise a pink party at school with bunting galore.

Visit wearitpink.org to sign up and get ideas for your fundraising.

I hope we see lots of people in York sign up to wear it pink this year – all of us at ‘Pink HQ’ can’t wait to see your pink outfits and hear all about your fabulous fundraising activities.

Lottie Barnden, Wear It Pink senior manager, Breast Cancer Now