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Caravan company celebrates Swift sales
11:18am Monday 22nd October 2012 in Business news
CARAVAN, motorhome and holiday home manufacturer Swift Group has increased sales of its touring caravans by 27 per cent over the previous year.
The Beverley-based company announced the result on the first day of the Motorhome and Caravan Show at the NEC. It said the sales were a strong indicator that the public was still keen to put caravan holidays high on the list of major purchases.
Nick Page, commercial director, said: “Swift’s strategy of developing new products in the middle to lower sections of the price market is one of the major factors behind the company’s early sales success.”
The company’s Swift Challenger Range was also voted the caravanners favourite caravan in the Caravan Talk Forum Awards 2012, which took place at the show.