A NORTH Yorkshire man is set to cast his net on an international scale after being chosen as one of the faces to represent the European fishing industry on a brand new information portal, iFish, launching in Brussels this week.
Whitby based James Locker, who has three generations of fishermen in his family, is captain of the seven strong crew of the Our Lass III, part of the Lockers Trawlers fleet.
The site, featuring Mr Locker's profile and a video outlining how Lockers provide sustainable fresh fish to Whitby’s leading fish and chip restaurants, was launched at the Global Seafood Expo in Brussels yesterday.
Fisherman and director of Lockers Fish, Mr Locker said: "It is vital for us as individual fishermen to raise awareness of what life is like at sea and all the work, in terms of sustainability and environmental measures, which goes towards putting fresh fish onto dinner plates across the UK and beyond.
"The new website is a great way for people to find out more about the industry and I am proud to have been chosen to represent the UK."
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