A CARE company says it is looking to create up to 100 new jobs in and around North Yorkshire to meet the demand of the UK’s ageing population.

SureCare, based in Devonshire Court, York, is embarking upon a recruitment drive for care workers to provide personal care and support to a mix of council and private-paying clients in the area.

SureCare’s recruitment drive in York is part of a UK-wide expansion plan which it says will see hundreds of new jobs created over the coming months.

Shayla Arnold, SureCare York’s registered manager, said: "We are incredibly busy meeting the growing demand of older people and other vulnerable adults living in the York area.

"The care sector is one of the fastest growing sectors in the UK and it is up to care companies like SureCare to ensure we are able to meet the growing needs."

SureCare was founded more than 20 years ago and now operates a network of established offices in more than 30 locations across the UK.